Boosting Revenue with Growth as a Service
OPTIMIZING REVENUE with integrated Marketing, Sales, IT/OPerations Strategy
GROWTH SERVICES for Every BUSINESS and BUDGET
The One Source for All Things Growth!
e4marketing helps brands deliver what matters most to customers - Growth. We do this by setting brands apart with the following:
Emotional Connections - that build enthusiasm, trust and loyalty
Profitable Engagement - meaningful brand journeys leading to LTV
Customer Enlightenment - about values, options and outcomes
Remarkable Experiences - adding 360 degree value beyond products
As a senior marketing executive for startups to large established brands, Jeanette McMurtry helps teams generate and convert leads, and build substantial revenue in record time. Her work as a contract CMO, staff member, consultant and team trainer crosses both B2B and B2C brands with an emphasis on SaaS, financial services, healthcare, education, and home improvement sectors. Brands served include Sony, American Express, Fisher Investments, Xerox, Country Financial and more. Her work has beat past programs by 200% and more for response and revenue. By focusing on revenue operations, Jeanette and select Growth Partners successfully lead startups and established businesses to accelerated revenue and profits. For details, browse our Growth as a Service page.
Setting Up a Foundation for Long-Term Success
Marketing is only as effective as your ability to understand and tap into consumer behavior. And since 90% of thoughts and actions are driven by our unconscious minds, appealing to the psychology of choice and behavior is critical to growing customer value and revenue. Campaigns Jeanette and her team execute focus on consumer behavior and psychological triggers of choice and have more than doubled response and revenue for brands across industries.
Jeanette's books Market Your Business and Marketing for Dummies discuss what really drives purchasing choices from hormonal rushes to social pressure like FOMO and authority. They present guidance for building and executing sales and marketing plans that tap human psychology and drive growth for revenue and profits.
Brand Values that Create Loyalty
Consumer demands regarding corporate governance are not a fleeting trend. Research shows more than 80% of customers will switch brands regardless of price to align with one that exhibits CSR and ESGs that align with their own values. No matter your industry or your size, standing for values that matter are important for building a competitive rand. Both Market Your Business and Marketing for Dummies help you define your purpose and map out your plans for giving back and governing around environmental, social and governance issues. Jeanette and team can help you integrate successful CSR and ESG strategies in your external and internal marketing and sales programs.